Liverpool’s first marathon in more than 20 years will give the city’s economy a much-needed boost, it was announced today.
At the official launch, which was held at the world-famous Liver Buildings, the event was finally confirmed for Sunday 9th October, 2011, promoted by SK Events.
Race Director Alan Rothwell, said: “The economic impact is considerable, in excess of £3million in the first year.” Rothwell hailed the “mesmeric appeal of the marathon distance” and promised “it will be a fantastic event”.
It is anticipated 12,000 runners will tackle the 26.2 mile course with as many as half of them being from outside the Liverpool area. JMU Journalism will be represented, with lecturer John Mathews part of a team featuring past and present students.
An estimated 30,000 visitors are expected to stay in the city during
the marathon weekend and tourism chiefs are working on a number
of hospitality packages that will maximise the commercial potential.
Pam Wilshire, Head of Tourism Department at The Mersey
Partnership, welcomed the news, saying the city was in need of a
new sporting event like the marathon. She said: “Liverpool provides
a fantastic backdrop for sporting events.”
Running icon Ron Hill MBE, who won the Liverpool City Marathon
back in 1961, said it was the event which launched him into a
lifelong love of running.
He will act as ambassador for the event along with actress
Suzanne Collins, boxer Paul Smith Jnr, high-jump Olympic
medallist Steve Smith and 400-metre runner Iwan Thomas.
The race will start in Birkenhead Park and runners will make their way through the Queensway Tunnel to complete the final 13 miles on the streets of Liverpool. The race finishes on the shadow of the ‘Three Graces’ at the Pier Head.
Theresa Lewin, secretary of Mossley Hill Athletics Club, said: “This fantastic event will not only promote the sights of Liverpool but will improve Liverpool's profile as a running city. Liverpool already boasts some great 5k, 10k and half marathon races – the return of this long distance run to Merseyside is the icing on the cake.”
The entrance fee is £46 for runners affiliated to a UK Athletics club, and £48 for those who are not. Further information can be found on the RunLiverpool website.
By Liam Deveney, Level 2 Editor
More JMU Journalism stories
Alan Rothwell and Suzanne Collins launch the marathon, which could attract an estimated 30,000 tourists
HALF MARATHON 2010 COVERAGE
Pictures by Vegard Grott